PRIMARY FUNCTION: To assist in maximising occupancy and average rate for Fraser Suites Dubai by developing new business opportunities and gaining existing accounts.
KEY DUTIES AND ACCOUNTABILITIES
Develop and implement Key Account Management Plans in conjunction with Fraser Suites Dubai business plan, including direct sales, telesales, direct mail, promotions and famils.
Develop key accounts and target accounts within corporate & identified market segments.
Maintain and regularly update database including details of sales calls and client information as per company guidelines.
Produce and conduct familiarization & entertainment programs for Fraser Suites Dubai for identified target accounts.
To liaise with relevant hotel staff and monitor results to ensure maximum productivity, i.e. room night wash/cancellation factors/identify leakage
To ensure that trends, developments, competitor activity and other patterns that may impact Fraser Suites Dubai are reported accurately and immediately.
To liaise with Revenue Manager, Sales Administrator and Sales Executive for lead generation and potential business opportunities.
To ensure that all personal accountabilities and deadlines set in the Business Plan are met
Responsible for trade displays at industry trade shows and promotions as required.
To maintain professional business confidentiality.
Prepare any other reports required by the Director of Sales and Marketing or General Manager.
To conduct yourself in a professional manner at all times and maintain high grooming standard
Liaison
Liaise with Director of Sales and Marketing and General Manager daily
Liaise with Revenue Manager for all reservation configurations
Ensure effective interdepartmental communication
Liaise with Director of Sales and Marketing on all quotes for extended stays' groups for sign off prior to presentation to client
Administration
Preparation of quotes, issuing of contracts, communications, database input and filing
Preparing of month end reports and monthly forecasts, anticipated revenue forecast, yearly budgets, weekly forecasts and weekly budgeting
Identify new sources of residential accommodations / special events / group bookings
Ensuring that all requests are replied to within 24 hours
Sales
Conduct site inspections
Conduct a minimum of sales calls per week in accordance with the business plan.
Cold calling to secure new business sales calls/appointments
Telemarketing
Communicate and follow through with hotel departments to ensure that the sales commitment is being fulfilled
To assist with market intelligence and information gathering of benefit to the hotel.
Management
Assist in the preparation of the departmental budget
Comply with and ensure adherence to all of the hotel’s policies and procedures
Comply with all occupational health and safety policies and procedures
Attend all scheduled meetings
Maintain a good working relationship with all staff and colleagues throughout the hotel and sister properties
Maintain in good working order all hotel property in your possession
To maintain a positive and professional attitude at all times
Have working knowledge of budget targets and develop strategies to achieve set targets
Develop methods and initiatives to increase departmental revenue within the sales team
GENERAL
Communicate effectively with all other departments
Attend meetings, training sessions and any other required meeting or training session.
Identify opportunities to innovate service delivery and product offering to meet and exceed client expectations.
Ensure safe work practices are adopted at all time and report any OHS concerns immediately to your direct manager or HR Manager.
Proactively display and embrace the Company’s ROCIT Values
KEY RESULT AREAS
Achievement of budget revenue
Acquisition of key accounts
All client requests are followed up on and responded to within 24 hours
Assigned projects are completed within designated timeframes
Efficient communication platform is consistently maintained
Maintains a professional and organised work environment
Reports, presentations and other administrative duties are consistently on a high standard
PERSONAL CHARACTERISTICS
Education
Bachelor of Science in Administration or Hotel Management degree
Tertiary qualifications relevant to Marketing or Sales would be an advantage
Experience
Previous experience within a hotel sales environment at managerial level
Responsibility for key accounts and new business generation.
Technical
Competent Word, Excel, PowerPoint and software packages
Competent Oral and Written Communication Skills
Strong organisational and work co-ordinating skills to handle multiple assignments and projects
Ability to type 65 wpm
Knowledge of hotel PMS (HIS, Opera)
Personal Attributes
‘Can do’ attitude and a high level of energy
Professionally groomed
Able to work under pressure
Adaptable to change
Sense of humour