El Palace Hotel Barcelona announces partnership with TCA Representation Services for the Middle East
New client win to cover GCC region
El Palace Barcelona is proud to announce a new partnership with Travel Connections Arabia, (TCA), a leading luxury hospitality representation company in the Middle East. This new partnership will enhance El Palace’s presence in the region and provide its clients and trade partners direct access to sales support, ongoing field presence, and marketing efforts, starting February 2022.
“We are thrilled to have TCA as an extension of our sales force, and we are certain we will see great results. TCA’s incredible reputation and strong market knowledge will enhance our presence and improve communication with our customers in the region” said Mr. Von Schönburg, General Manager of the El Palace Hotel. By joining the TCA’s portfolio of handpicked properties worldwide, El Palace Barcelona reinforces its standing as an exclusive, global player and establishes an ongoing presence in key feeder markets, such as the UAE, Qatar, Saudi Arabia, and Egypt, all with direct flights into Barcelona from airports hubs. This iconic hotel, with its rich history, grand opulence, and attentive service, is a natural fit for this market and lives up to client expectations.
A shared vision in luxury hospitality makes this partnership a perfect fit. El Palace’s grand luxury feel, unique experiences, passion for culinary offers, and impeccable service fits well into the TCA portfolio of hotels and will ensure communication is always fresh and relevant.
After more than a decade in the market, TCA offers a seamless sales and marketing extension to that of its world-class partner hotels, generating lucrative inbound travel business from the Middle East to properties and destinations located around the world. Through identifying marketing strengths, as well as travel and lifestyle trends, and with an in-depth knowledge of the GCC market, TCA can create and nurture strategic alliances to meet its clients’ goals.
Ahmed M. Soliman, CEO of TCA Group of Companies, said: “El Palace Hotel Barcelona enhances our portfolio and is a destination in its own right. As Barcelona is an increasingly popular destination for Gulf travellers, due to the many similarities between Spanish and Middle Eastern cultures we’re sure that the central location this luxury hotel is situated in, combined with its proximity to all that the city has to offer, will provide world-class services for Gulf travellers.”
Information for editors:
About El Palace Barcelona:
El Palace Barcelona opened its doors in 1919 as the first five-star hotel in Barcelona and is a member of Leading Hotels of the World. Born as the Ritz of Barcelona, El Palace Barcelona combines timeless glamor with contemporary experiences and impeccable service, creating a truly elegant and memorable stay in one of the most historic hotels in the world. Its 120 rooms and suites are designed in the hotel's characteristic neoclassical-inspired style, while each of the six exclusive Art Suites were inspired by a discipline (painting, dance, architecture, literature, sculpture, and music) of a benchmark artist that had a close relationship with the hotel. The 1500m2 Rooftop Garden with its pool and panoramic views and the Bluesman Cocktail Bar with live music and renowned cocktails, as well as the gastronomic offering of the Great Hall with the prestigious Afternoon Tea and live music, make El Palace Barcelona the place perfect to feel the rhythm of vibrant Barcelona.
About TCA
Dubai, UAE-based Travel Connections Arabia (TCA) launched in 2008 to specialise in the regional sales and marketing of international tourism industry clients. With over 60 years of in-depth experience in the lucrative GCC market, TCA offers unparalleled opportunities for market penetration hitting the travel trade, major corporations and affluent individuals. Offering a seamless extension to its partner hotels’ sales and marketing teams, calculated initiatives promote inbound business from the Middle East to its partner hotels.
For further media information
TCApr on behalf of The Dolder Grand
Kate Mullen
Director of PR
M: +971-52-5375860
