Wego and Yas Island Abu Dhabi Launch New Regional Marketing Campaign for GCC and Jordan
The campaign emphasises Yas Island as the ideal destination for GCC travellers as a weekend getaway
Dubai, UAE 08 September 2021: Wego, the largest online travel marketplace in the Middle East and North Africa (MENA), and Yas Island Abu Dhabi, one of the world's premier leisureandentertainment hubs, have launched a series of destination co-marketing activities for vaccinated travellers from GCC and Jordan to enjoy a quarantine-free break to the destination.
This extended partnership continues to propagate Wego and Yas Island's successful digital campaign, highlighting the Island's award-winning experiences, world-class shopping, superb dining, and accommodation options that can be found at the destination'like nowhere else'.
Through concerted online direct promotional activities focusing on weekend getaways, GCC audiences will get up to 30% discount off when booking hotel room with theme parks access through Wego.com app, via the Wego website or directly through www.yasisland.ae.
Experience Hub's General Manager Liam Findlay said: "Abu Dhabi is open to fully vaccinated travelers, making this the perfect time to launch this partnership with Wego, allowing holidaymakers across the GCC and Jordan to book and fun filled travel packages to make a weekend truly special. We look forward to welcoming new and returning guests to Yas Island to experience a vacation like nowhere else!"
GCC and Jordanian travelers can book their staycation on Yas Island today, with prices starting from AED AED 550 (USD 150).
Mamoun Hmedan, Managing Director, MENA and India, Wego,commented:"Building on the success of the first leg of our campaign with Yas Island Abu Dhabi, this extended partnership gives us the opportunity to showcase Yas Islands as the weekend destination of choice amongst GCC and Jordanian travelers. This targeted co-marketing campaign is expected to result in a spike in hotel searches to Yas Island Abu Dhabi, especially across the intuitive and localized Wego apps and websites. By continuing to pool in our synergies, together we will help draw more tourists from GCC region and Jordan to enjoy the best that Yas Island has to offer."
Wego presents a personalized and informative travel guide to Yas Islands award-winning theme parks and attractions including Ferrari World Abu Dhabi, Yas Waterworld, Warner Bros. World Abu Dhabi, CLYMB Abu Dhabi, and eight hotel options, seeking to convert interest into bookings.
Wego provides award-winning travel search websites and top-ranked mobile apps for travelers living in the Asia Pacific and the Middle East regions. Wego harnesses powerful yet simple to use technology that automates the process of searching and comparing results from hundreds of airline, hotel and online travel agency websites.
Wego presents an unbiased comparison of all travel products and prices offered in the marketplace by merchants, both local and global, and enables shoppers to quickly find the best deal and place to book whether it is from an airline or hotel directly or with a third-party aggregator website.
Wego was founded in 2005 and is headquartered in Dubai and Singapore with regional operations in Bangalore، Jakarta and Cairo.
About Experience Hub and Yas Island
Experience Hub (www.experiencehub.com) is the one-stop destination partner and promotional arm of one of the worlds fastest growing leisure and entertainment destinations: Yas Island in Abu Dhabi. Through its network of local, regional and international offices, the company works with travel partners to design holiday packages that provide the best entertainment value for travellers to the UAE. Based in Abu Dhabi, Experience Hub brings together expert travel and tourism professionals to manage its wide reaching trade network. The company currently operates offices serving the GCC, India, China, Europe and the CIS markets.
Yas Island is one of the world's fastest growing leisure and entertainment destinations, located on the golden shores of Abu Dhabi - just 20 minutes from downtown Abu Dhabi and 50 minutes from Dubai. Yas Island offers holiday makers a diverse mix of award-winning leisure and entertainment experiences, from one-of-a-kind theme parks, world-class shopping and superb dining, to a links golf course, exciting water and motor sports, and spectacular musical, entertainment and family events all within the 25 sq km Island. Today, Yas Island is home to the award-winning theme parks Ferrari World Abu Dhabi, Yas Waterworld, Warner Bros. World Abu Dhabi, the record-breaking CLYMB Abu Dhabi, Yas Marina Circuit (home to the FORMULA 1 ETIHAD AIRWAYS ABU DHABI GRAND PRIX), Yas Marina, the award-winning Yas Links golf course, as well as Abu Dhabis largest mall, Yas Mall. With eight hotels, including W Abu Dhabi - Yas Island, Hilton Abu Dhabi Yas Island, Crowne Plaza Yas Island Abu Dhabi, Yas Island Rotana, Centro Yas Island by Rotana, Radisson Blu Hotel Abu Dhabi Yas Island, Park Inn by Radisson Hotel Abu Dhabi Yas Island and Staybridge Suites Abu Dhabi Yas Island, plus more than 165 dining experiences, the destination also features indoor and outdoor concert venues including MAD and Etihad Arena - all of which are complemented by a range of visitor services that connect all attractions to one another.