Accor Signs Deal with Dur Hospitality to Open Rixos Obhur Jeddah
The group will operate a unique tourist resort and five-star luxury hotel on Jeddah's Obhur Bay
Accor, a world-leading hospitality group with over 420 hotels across India, the Middle East, Africa and Turkey expands its footprint in the Kingdom of Saudi Arabia with the signing of Rixos Obhur Jeddah, the first Rixos property in the Kingdom.
The group is partnering with Dur Hospitality to manage the upcoming luxurious resort which will upgrade and restyle the Makarem Annakheel Village, transforming it into a full-fledged tourist resort with a 5-star luxury hotel. In addition, a water park, swimming pools, and villas with private pools will be featured, all of which will be developed in line with the Rixos brand standards.
“We are pleased to partner with Dur Hospitality as we truly value their long-standing experience in the Saudi hospitality sector,” says Mark Willis, CEO of Accor India, Middle East, Africa & Turkey. “We are confident that Rixos Obhur Jeddah will become an outstanding destination taking the hospitality and tourism services in Jeddah, the Bride of the Red Sea and the Kingdom, to the next level. This resort is Rixos' first project in the Kingdom and we hope this will be the first of several projects on which the group collaborates with Dur Hospitality across the Kingdom.”
Rixos Obhur Jeddah will become the first luxurious integrated resort in Jeddah, specifically designed to keep up with the increasing demand from guests looking to experience true luxury while enjoying high-end hospitality services, as well as a range of exceptional and memorable leisure activities.
On the significance of this development, Dur Hospitality’s Chairman of the Board Abdullah bin Mohammed Al-Issa stated: “The partnership with Accor is aligned with our strategy to enhance our capabilities and cement our leading position in the Kingdom’s hospitality sector by offering our guests the best services and experiences available in the hospitality industry locally and internationally. This partnership simultaneously contributes to developing the sector’s role in achieving the objectives of Saudi Vision 2030 which inspires us to keep pace with the guests’ expectations and provide them with the latest premium hospitality products and services.”
Boasting a spectacular location at the heart of Jeddah’s Obhur Bay on the Red Sea, Rixos Obhur Jeddah will feature a private beach and 247 residential units, including 174 rooms and 73 villas with a Club Prive lounge, a main fine-dining restaurant, a Lounge bar, and two specialty beach restaurants. The resort will also offer a central ballroom for special events, meeting rooms, a Fitness club with indoor and outdoor, a Spa for Gents and Ladies, kids and teens Club, and several swimming pools. Additionally, the resort will feature gorgeous green landscapes, golden sandy beaches, a sea port, and a plaza with a marvelous ocean view.
Finally, Mark Willis adds: “Rixos Obhur Jeddah will offer an unparalleled hospitality experience! Guests will enjoy unique entertainment offering as well as diverse and multiple leisure activities, especially families who will live unforgettable moments together.”
Accor currently operates 39 properties (14,301 keys) in Saudi Arabia with 40 properties (10,803 keys) in the pipeline.
About Accor:
Accor is a world leading hospitality group consisting of more than 5,200 properties and 10,000 food and beverage venues throughout 110 countries. The group has one of the industry’s most diverse and fully-integrated hospitality ecosystems encompassing more than 40 luxury, premium, midscale and economy hotel brands, entertainment and nightlife venues, restaurants and bars, branded private residences, shared accommodation properties, concierge services, co-working spaces and more. Accor’s unmatched position in lifestyle hospitality – one of the fastest growing categories in the industry – is led by Ennismore, a creative hospitality company with a global portfolio of entrepreneurial and founder-built brands with purpose at their heart. Accor boasts an unrivalled portfolio of distinctive brands and approximately 260,000 team members worldwide. 68 million members benefit from the company’s comprehensive loyalty program – ALL - Accor Live Limitless – a daily lifestyle companion that provides access to a wide variety of rewards, services and experiences. Through its Planet 21 – Acting Here, Accor Solidarity, RiiSE and ALL Heartist Fund initiatives, the Group is focused on driving positive action through business ethics, responsible tourism, environmental sustainability, community engagement, diversity and inclusivity. Founded in 1967, Accor SA is headquartered in France and publicly listed on the Euronext Paris Stock Exchange (ISIN code: FR0000120404) and on the OTC Market (Ticker: ACCYY) in the United States. For more information visit group.accor.com, or follow Accor on Twitter, Facebook, LinkedIn, and Instagram.
Arvind Kumar Dubey
Thane, India