Email Marketing Executive

Salary Details

Salary Description: Competetive Salary Offered

Job Description For Email Marketing Executive

Corporate Office - Sydney

Accor is a world leader in the hotel industry, present in 110 countries, with more than 5,000 hotels and 10,000 restaurants and bars. The group deploys an integrated hotel ecosystem that is among the most diversified in the sector, notably associating luxury and high-end brands, mid-range and economic offers, exclusive lifestyle concepts, venues for shows and entertainment, clubs, restaurants and bars, private residences, shared accommodation, concierge services and co-working spaces. Accor thus has a portfolio of incomparable brands, led by more than 300,000 employees around the world. More than 65 million members benefit from the group's complete loyalty program, ALL - Accor Live Limitless.

An exciting opportunity has become available for a CRM Executive to join our team. This role will be responsible for supporting the day-to-day management of Accor's Customer Relationship Management and Email Marketing activity, with accountability for driving website traffic, room nights and revenue. The role includes responsibility for the execution of email marketing and lifecycle messaging to drive digital performance for hotels in the Pacific.

Getting to know the role and your responsibilities

• Execute and manage Accor's CRM activity calendar for global, national and local campaigns, across email marketing and push notification channels.
• Execute all email marketing and customer contact for all brands including the ALL - Accor Live Limitless loyalty programme (driving Lifetime Customer Value) for both B2B and B2C
• Support regional and hotel teams in the creation and review of local emailing activity, assisting to train colleagues on email platforms, and distribution of messages
• Support the development and execution of B2B communication, working closely with sales and marketing teams to address and improve performance into key destinations and hotels
• Facilitate reporting and the communication of results from CRM, email and app notification activity
• Drive digital best practice and standards within the organization
• Manage stakeholder relationships and balance the needs of local/global and internal/external stakeholders
• Link the needs of the guest back to the design of CRM campaigns and initiatives
• Understand the strategic partnerships that Accor has within the Loyalty and Digital functions, and provide the relevant level of service to those partners
• Through your network of colleagues in hotels, understand the needs of the business and how your efforts can better support the hotels
• Implement tracking for all digital campaigns, working with the analytics team to ensure regular reporting and insights. Where possible offer up ideas for improvement in tracking and reporting

What we need from you

• Minimum 3 years' experience in digital marketing/sales/communications position at an Executive level
• Proficiency in the use of web content management systems and emailing tools (Adobe Campaign, Salesforce Marketing Cloud, etc)
• Excellent copy writing skills
• The ability to prioritise workload and have excellent organisational skills
• Preferred - Tertiary qualifications in a relevant discipline (Business, Commerce, Digital, Communications)

Why work for Accor?
With over 400 hotels in Australia and New Zealand, and over 5000 globally, Accor offers limitless opportunities to grow your career within a supportive network of likeminded professionals.
Become a Heartist and work in an environment where we encourage you to bring your real self to work, unleash your creativity and have fun.
Take advantage of special team member rates from as little as $60 per night and experience our properties as a guest.
Apply now to begin your journey!

Aboriginal & Torres Strait Islander people are strongly encouraged to apply.

Learn more about Accor - Follow ALL-Accor Live Limitless @all.pacific

Work your way across the Pacific and find other opportunities - www.jobsataccor.com.au

To see what our team are up to connect with us at @KeepUpWithAccor on Instagram, Accor Careers Pacific on Facebook and LinkedIn .