IHG® Rewards Club Introduces Dynamic Reward Nights Around the World
Rewards points will now flex up and down.
IHG(InterContinental Hotels Group) began extending dynamically priced Reward Nights to more hotels around the world this week, building on a successful launch in the Greater China region last month.
With this program update, the amount of points required for members to redeem a Reward Night will now flex up and down, just like cash ratesfor room bookings.
At initial launch in Greater China, the introduction of dynamic Reward Nights allowed members to experience the benefit of a variable pricing model in the current travel environment:
- Points remained flat to2019 pointamounts or were lowered for the next 50 weeks of stay dates.
- More than 65 percent of hotels in Greater China rolled out with a reduction of point amounts due to Dynamic Reward Nights, with some hotels were lowered up to 30,000 points from their previous point amounts.
Announced last year, we are taking a measured approach to introducing Reward Night price flexibility so that when our members are ready to travel again, theyll be able to enjoy the benefits.
This new way for members to make the most of their points complements the existing IHG Rewards Club benefits our members enjoy atmore than5,900 IHG Hotels Resorts around the world, including exclusive member rates, no blackout dates for Reward Nights, and free Wi-Fimaking every stay as rewarding as possible.
Given the current circumstances, we have also made a number of amendments to our loyalty program, includingadjusting our Elite criteria for 2020to reduce the requirements and extending status through January 2022. Points never expire for members with Elite status, and for our Club members we have extended points expiration dates, so members canmore easilymaintaintheir well-earned points for future travel.
We continue to monitor the evolving situation and keep our cancellation policy and amendments to our loyalty program under constant review. To see the latest details please alwaysrefer to the website here.
About IHG Rewards Club
About IHGRewards Club:With more than 100 million enrolled members globally, IHG Rewards Club is the first and largest guest loyalty program in the hotel industry. Named Best Hotel Rewards Program in the World for the 14th consecutive year as voted by the readers of Global Traveler magazine, IHG Rewards Club offers sought-after benefits and is easy to use. Members qualify for Your Rate by IHG Rewards Club, an exclusive rate offered when they book direct. In addition to flexible features like No BlackoutDates for Reward Nights, Points Cash and free Internet with IHG Connect, IHG Rewards Club members have hundreds of options for redeeming points including: Reward Nights, Flights Anywhere, Cars Anywhere, digital downloads, brand name items and retail gift cards. Enrollment in IHG Rewards Club is free. Guests can sign up by visiting www.ihg.com/rewardsclub, calling 1-888-211-9874, downloading theIHG Appor by inquiring at the front desk of any IHG hotel worldwide.
About IHG
IHG(InterContinental Hotels Group)[LON:IHG, NYSE:IHG (ADRs)] is a global organisation with a broad portfolio of hotel brands, includingSix Senses Hotels Resorts Spas,Regent Hotels Resorts,InterContinentalHotels Resorts,KimptonHotels Restaurants,Hotel Indigo,EVEN Hotels,HUALUXEHotels and Resorts,Crowne PlazaHotels Resorts,voco,Holiday InnHotels Resorts,Holiday Inn Express,Holiday Inn Club Vacations,avid hotels,Staybridge Suites,Atwell SuitesandCandlewood Suites.
IHG franchises, leases, manages or owns approximately 5,900 hotels and nearly 882,000 guest rooms in more than 100 countries, with over 2,000 hotels in its development pipeline. IHG also managesIHGRewards Club, our global loyalty programme, which has more than 100 million enrolled members.
InterContinental Hotels Group PLCis the Groups holding company and is incorporated in Great Britain and registered in England and Wales. More than 400,000 people work across IHG's hotels and corporate offices globally.
Visitwww.ihg.comfor hotel information and reservations andwww.ihgrewardsclub.comfor more on IHG Rewards Club. For our latest news, visit:https://www.ihgplc.com/en/news-and-mediaand follow us on social media at:www.twitter.com/ihgcorporate,www.facebook.com/ihgcorporateandwww.linkedin.com/company/intercontinental-hotels-group
Raj Bhatt
Dubai, United Arab Emirates UAE