Crowne Plaza G&M Program Manager

Hotels Clubs and Spas
Sales and Marketing/PR
Department Head
Americas North and South
Salary Description:
Intercontinental Hotels Group (IHG)
Job Ref:

Recommend a friend - Band 6 USD
Competitive Salary and Bonus potential

Do you see yourself as the Crowne Plaza G&M Program Manager ?

What's your passion? Whether you're into sky diving, knitting or just reading a good book, at IHG we're interested in YOU. At IHG we employ people who apply the same amount of care and passion to their jobs as they do their hobbies - people who put our guests at the heart of everything they do. And we're looking for more people like this to join our friendly and professional team.

IHG Americas Business Support Center is located in the Northpoint/Alpharetta area just outside Atlanta's Perimeter (I-285) and is easily accessible from Georgia 400, offering a convenient commute from most all areas of Metro Atlanta. Located amongst beautiful green spaces, the office building has a nearby MARTA stop for easy access to the MARTA train station for alternative commuting options during business hours. Also located near our office are numerous restaurants, shops, and the North Point Mall providing for many personal and convenient amenities. Atlanta, situated near the North Georgia Mountains, has something for everyone, world class educational institutions, interactive venues, historical sites, beautiful performing arts facilities, professional sports teams - Braves Falcons, Hawks and Thrashers, and is home to unique venues including CNN, the Georgia Aquarium, The King Center, World of Coca-Cola, The Carter Center, High Museum of Art, and Zoo Atlanta.

Job Summary

Lead and coordinate the development and execution of revenue-generating global sales programs, promotions and communications for assigned business segments. Ensure that all sales programs support the overall vision, objectives and goals of each market segment and special market. Monitor the cost-effectiveness and implementation of programs, and recommend measures for continuous improvement. May lead the work of less experienced staff by providing mentoring, technical guidance and/or training in daily activities.

Essential Duties and Responsibilities

● Develop, communicate and implement an annual program plan for related business segment/program. Ensure that each plan effectively lays the foundation of the positioning for each market/program, and builds into the overall Sales strategy.
● Manage the overall implementation of the program's plan via comprehensive sales programs, promotions, advertisements and communications, both internally and externally. Manage and coordinate all related web-sites, e-commerce initiatives, and overall plan communication to brand marketing, Global Sales, Distribution & Relationship Marketing, Regional teams, management companies and hotels.
● Monitor each business segment/Program's progress against agreed objectives, including financial return and production analysis, and formally report progress to manager/sales leader at defined intervals. Monitor and control budgeted expenditures to constantly achieve enhanced cost effectiveness and value; and control and approve the work of assigned promotional vendors as needed.
● Serve as liaison with internal departments to influence all promotions and to ensure achievement of brand, operating and regional objectives.
● Serve as a key link between the Worldwide Sales Regional Sales and hotel sales within related Sales/Market segments to enhance communications and consistency and ensure objectives/needs are met.
● Monitor and measure relevant competitive market activity relating to Sales Program activities and programs within the industry, and make appropriate recommendations to ensure the Company's sales programs maintain a creative and competitive edge.
● Develop and maintain excellent working relationships across all brands and regions at all levels to ensure maximum benefit from cross-functional synergies.<br><br>Education

Bachelor's or Master's Degree in Business or a relevant field or work, or an equivalent combination of education and work-related experience.


8+ years progressive work-related experience in Sales and Marketing, with demonstrated mastery of technical and business knowledge and understanding of multiple disciplines/processes related to the position. Typically leads/mentors less experienced staff or complex projects in area of expertise.

Technical skills and Knowledge

● Demonstrated effective verbal and written communication skills for the purpose of providing information to clients, vendors, senior management and staff. Demonstrated ability to communicate supportive program details (presentation, analysis) to present a persuasive argument or to effectively negotiate a position.
● Demonstrated ability to make independent decisions concerning sales plans and their effectiveness.
● Demonstrated ability to manage multiple projects simultaneously and efficiently.
● Demonstrated knowledge of hotel operations and sales processes
● Demonstrated knowledge of the Company's infrastructure and systems preferred, in order to effectively develop plans which are in keeping with the overall business strategy.
● Demonstrated strategic planning, marketing, and program development skills required.
● Working knowledge of Microsoft Office (Access, Excel, Powerpoint) or similar software for the purpose of gathering, analyzing and reporting sales programs information
● MBA preferred.

You must meet the legal requirements to work in this country

In return, we'll give you a competitive financial and benefits package which may include healthcare support, dental, vision, disability and life insurance along with a generous 401(k) plan. Hotel discounts worldwide are available as well as access to a wide variety of discount schemes and the chance to work with a great team of people. Most importantly, we'll give you the room to be yourself.

So what's your passion? Please get in touch and tell us how you could bring your individual skills to IHG.

IHG is an equal opportunity employer: Minorities / Females / Disabled / Veterans

Contact Details:
Intercontinental Hotels Group (IHG)
Tel: .
Contact: HR Department

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