Marketing Communications Manager

Industry:
Hotels
Department:
Sales and Marketing/PR
Job Role:
Marketing Manager
Level:
Staff- Line level
Location:
Asia
Area:
Others
Salary Description:
Competitive
Posted:
31-Mar-20
Recruiter:
Dusit International
Job Ref:
4410


Date Posted: 30 Dec 2019

Location: Singapore

Property Name: Dusit Thani Laguna Singapore

Job Type: Full-time

Job Summary and Responsibilities

PRIMARY RESPONSIBILITIES:


- Oversees all local and international media relations and outreach functions including: developing, planning and strategic oversight of local and international public relations to promote the whole entity - Hotel / Golf and Lifestyle (Dining)
- Develops public relations strategy for the hotel and implements ongoing, focused media and community relations programs, keeping the Company's positioning and brand top of mind.
- Provides leadership and supervision in public relation operations and monitors press outreach, media events, media calls, collateral, crisis communications support and press material development.
- Promote and create newsworthy promotions and story ideas to include F&B, Spa, Golf, Recreation, Family, Leisure, Weddings, Groups. Introduce media personalities within the hotel's staff - i.e. GM, chefs, concierge, etc
- Maintains strong media relations with local and regional journalists and pitch for stories that will add value to the company.
- Reviews and supervises media releases, marketing collaterals, as well as social media and web content produced by staff, agencies and contractors. Develops and maintains hotel's media materials and website.
- Becomes an advocate of the company by nurturing relationships with key influencers in the community to maximize reach of local public relations.
- Ensure the implementation of the Dusit Corporate Identity Design (CID).
- In charge of the coordination with appointed agencies (PR/Digital Marketing)
- Performs other duties as assigned by the Director of Sales & Marketing.

Job Requirements


- Candidate must possess at least Bachelor's Degree/Post Graduate Diploma/Professional Degree in Mass Communications, Public Relations or equivalent.
- At least 7 years of public relations or communication experience with a proven track record in a fast-paced environment. Hotel industry experience a strong plus.
- Possess the ability to establish strong media and social connections.
- Ability to integrate public relation programs to support marketing goals; able to perform within an integrated team environment.
- Excellent written and verbal communication skills.

Contact Details:
Dusit International
Tel: .
Contact: HR Department

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