Babyshop Launches Two New Stores
New Outlets Add 17,439 Square Feet to Brand’s Retail Space and Brings UAE Portfolio to 29
Dubai-UAE: 18 December, 2011 – Babyshop has inaugurated two stores at key locations in Sharjah and Abu Dhabi, bringing the number of its stores across the UAE to 29.
These new ventures have successfully added over 17,439 square feet to Babyshop’s retail space in the UAE. Launched as an integral part of the Landmark Group’s Centrepoint store at the popular Bawabat Al Sharq Mall in Baniyas, Abu Dhabi’s new Babyshop outlet covers over 9,565 square feet.
Meanwhile, Babyshop’s new branch at the Sharjah Cooperative Society in Al Dhaid boasts nearly 6,500 square feet of retail space. This is the brand’s fourth store in Sharjah.
Ruban Shanmugarajah, General Manager, UAE, and Jason Walters, Retail Operations Manager, UAE, were present at the store openings.
Shanmugarajah said: “Babyshop consistently seeks to deliver absolute value for money to our customers. Our offer of quality products at reasonable prices has helped us gain popularity among shoppers and allowed us to expand exponentially in the region. We are confident that the two new stores will help us better serve our loyal customer base in the UAE and reaffirm our brand’s promise.”
Babyshop is a leader in the niche segment of 0-16 year olds and offers a selection of products to suit their varied needs. The company complies with the highest quality standards to ensure all its products are child-safe.
Established in 1973 in Bahrain, Babyshop is a concept store specializing in toys, fashion clothing, baby basics, and nursery furniture and much more for newborn babies, toddlers and children up to 16 years. Babyshop is part of the Landmark Group, one of the largest retail companies in the region.
The chain's international brands includes Lee cooper, Barbie, Disney, Graco, Ferrari (cycles and car seat), Maclaren (Car Seats), Maui & Sons, Fisher Price, Little Tikes, Peg Perego, Cambrass and several others. Babyshop also has its own in-house brand named Juniors. Babyshop stores are located across the region including the UAE.