ETIHAD AIRWAYS LAUNCHES ARABIC TWITTER ACCOUNT

Etihad Airways, the national airline of the United Arab Emirates, has launched a new Arabic Twitter account to engage with the Arabic-speaking community on the popular social media platform.

Twitter users that read Arabic can now stay up-to-date with the airline’s latest activities by searching and following @EtihadAirwaysAR on Twitter.

The new account is one of the first Twitter accounts in the airline industry solely dedicated to tweeting in the Arabic language.  

Peter Baumgartner, Etihad Airways’ Chief Commercial Officer, said: “We look forward to providing Arabic-speaking fans with tailored information consisting of latest news, exclusive offers and competitions on our new Arabic Twitter account.

“Etihad Airways is committed to Arabic-speaking audiences across its variety of communication channels. We encourage Twitter followers to ask questions in Arabic through the new Twitter account where an online customer service team will offer assistance 24 hours a day, seven days a week.”

The airline’s existing Arabic Facebook page has already attained close to 60,000 global fans, making it the airline industry’s most popular Facebook page to post updates in Arabic only. This offering is now being extended to Twitter.

Etihad Airways has over 714,000 fans across all its Arabic and English social media channels, consisting of Facebook, Twitter, Google+, LinkedIn, YouTube and Instagram. Online customer service is provided on these channels 24 hours a day.

Etihad Airways Arabic social media channels:

Arabic Twitter:             https://twitter.com/EtihadAirwaysAR

Arabic Facebook:       https://www.facebook.com/etihadairways.arabic

About Etihad Airways

Etihad Airways, the national airline of the United Arab Emirates, began operations in 2003, and in 2012 carried 10.3 million passengers. From its hub at Abu Dhabi International Airport, Etihad Airways offers flights to 94 passenger and cargo destinations in the Middle East, Africa, Europe, Asia, Australia and the Americas, with a fleet of 80 Airbus and Boeing aircraft, and over 80 aircraft on firm order, including 41 Boeing 787-9 Dreamliners and 10 Airbus A380s, the world’s largest passenger aircraft. Etihad Airways also holds equity investments in airberlin, Air Seychelles, Virgin Australia and Aer Lingus, will acquire 49 per cent of Air Serbia from January 2014, and, subject to regulatory approval, will acquire 24 per cent of India’s Jet Airways. For more information, please visit: www.etihad.com