EXPERIENCE SOMETHING DIFFERENT WITH SHANGRI-LA
New “Experience It” MICE Programme Features Activities that Engage and Inspire
10 December 2013 – Shangri-La Hotels and Resorts has enhanced its global meeting and event offerings with a new Experience It programme featuring engaging and inspiring activities tied to hotels’ corporate social responsibility and sustainability initiatives.
Participating in activities with elements of CSR helps create memorable experiences and fosters greater connections among attendees while providing a taste of the local way of life, playful learning about environmentally friendly practices or promoting health and wellness.
“Meeting organisers are asking for alternative offerings that will spark creativity and engagement and have CSR elements, so we’ve created a menu of themed breaks, team-building exercises and activities that will cater to this need and energise attendees,” said Mandy Chan, Shangri-La’s director of corporate events management. “Planting coral cones in a marine sanctuary, painting a school, engaging with local farmers on an eco-tour, these are just a few of the many ‘Experience It’ activities available at our hotels.”
Launched this month, the menu of Experience It activities are designed around three categories:
· People & Planet - including activities with children from a hotel’s local Embrace, Shangri-La’s Care for People project as well as conservation activities under Sanctuary, Shangri-La’s Care for Nature projects.
· Green – utilizing eco-friendly amenities like glass water bottles or on-site venues such as herb gardens and solar decks and incorporating elements of environmental efficiency.
· Be Well – featuring fresh, sustainable and local dining options, and healthy and rejuvenating activities.
“Several clients have already incorporated ‘Experience It’ activities into their meeting programmes in Beijing, Singapore and the Philippines, and we expect this to be a growing trend in 2014,” said Chan.
For detailed information on Shangri-La’s Experience It programme, visit www.shangri-la.com.
Hong Kong-based Shangri-La Hotels and Resorts, one of the world’s premier hotel companies, currently owns and/or manages more than 80 hotels under the Shangri-La brand with a room inventory of over 34,000. Over four decades the group has established its brand hallmark of ‘hospitality from the heart.’ The group has a substantial development pipeline with upcoming projects in mainland China, India, Mongolia, Philippines, Qatar, Sri Lanka, Yangon and the United Kingdom.