Firefly Car Rental Launches First Abu Dhabi Location
New Al-Futtaim Automotive Group car rental firm opens its second UAE location
Abu Dhabi, May 2015 – Firefly Car Rental, the most affordable car rental company in the US and Europe, has been launched in Abu Dhabi by Al-Futtaim Automotive Group with the opening of its first location in the capital and only its second in the UAE.
The affordable car rental company’s first Abu Dhabi location opened in Mussafah and can be found on 10th Street, located between Polaris and Harley Davidson Motorcycles.
Firefly offer highly competitive rates due to its high volume approach and limited footprint. Services offered include daily, weekly and monthly economy car rentals, GPS, 24/7 roadside assistance, child seat, airbags, and a 24/7 call center.
Firefly’s first UAE branch was opened in Dubai in August 2014, strategically located in Dubai’s Umm Ramool area off Airport Road where customers can collect their vehicle.
Established in the US and introduced to Europe in 2013, Firefly has experienced rapid growth and international acclaim for its services around the globe, and today is present at 50 locations across seven markets. The UAE is the first country outside of the USA and Europe to offer Firefly’s unique proposition which is the world’s fastest growing car rental franchise and particularly popular amongst customers of the leisure and holiday segment.
Al-Futtaim Automotive Group have confirmed that additional Firefly branches will be added across the UAE over the next few months to cope with anticipated growing demand for the company’s services.
“The opening of Firefly’s first Abu Dhabi branch is another great stepping stone for the brand in the UAE, following its entry into this market last year. With an extremely promising future in tourism and our strong value proposition, we are excited about Firefly’s promising future in this booming market” said Sunil Kumar, General Manager, Car Rental, Firefly.
To mark the opening of the new branch, Firefly are offering a special opening deal for customers which they can avail until August allowing them to rent a Toyota Yaris from just AED 1,399 per month.