Fitness First Awards New Enrollers with Diamonds for Embracing Healthy Lifestyle
Provides Exclusive Offer in Tie up with Rasasi D’Or Jewellery
Dubai-UAE: 12 July, 2011 – Fitness First, the world’s leading health and fitness club chain and a member of Landmark Group, has announced vouchers worth AED4,000 will be given away to every new enroller who signs up for an annual lifestyle membership.
The initiative will run from 12 July – 24 July. The voucher can be redeemed at Rasasi D’Or outlets on the purchase of diamond jewellery.
The unique offer, equivalent to the membership fee priced at AED3,999, re-affirms Fitness First’s commitment to continue delivering a value-added experience that provides holistic lifestyle benefits to members.
George Flooks, Chief Operating Officer, Fitness First Middle East, said: “This initiative is a great invitation for all to come on board the fitness wagon, virtually for no charge. We are hoping to motivate more and more people in the UAE to embrace a fitter lifestyle by providing this exclusive incentive. We at Fitness First are dedicated to offering new and exciting ways to better engage our existing and potential customers.”
The offer has been designed to enable potential members an opportunity to reward themselves with the gift of fitness as well as diamonds on the occasion of the upcoming Ramadan Eid. The month of Ramadan provides abundant opportunities to embrace a healthier lifestyle through the practice of abstinence and control, particularly in dietary habits.
Fitness First’s 19th branch in the region recently opened doors at Oasis Centre. With more branches in the pipeline across the UAE as part of the chain’s expansion strategy, Fitness First is dedicated to ‘making the world a fitter place’ with its state-of-the-art equipment, fully qualified personal trainers and the latest group exercise classes.
For more details, call 800-FITNESS (3486377) or visit www.fitnessfirst-me.com.