Hawthorn Suites to boost brand visibility in WTM
To target new markets and segments during the exhibition
DUBAI, United Arab Emirates (November 3, 2014) – Hawthorn Suites by Wyndham attends the World Travel Market 2014, with the aim of increasing awareness on the brand and the hotel’s location, and generating business leads.
A new brand in the Dubai hospitality scene, Hawthorn Suites sets sights on tapping the UK market along with outbound tour operators from Europe, the subcontinent, East Asia and America. The property will also target emerging segments, including online travel agencies for small and medium size groups.
Wael El Behi, General Manager, Hawthorn Suites by Wyndham, said: “The UK market is significant for us as they have ranked second in our Top 20 nationality mix, and we are looking forward to better figures from this market after WTM. In addition, the ever-growing room inventory in Dubai requires us to have a competitive strategy for our brand and destination. Our attendance in this exhibition is very beneficial as it allows us to meet potential partners across all markets and segments and cement our existing business relationships.”
The annual World Travel Market takes place on 3rd to 6th November at ExCel in London. A must-attend B2B event, WTM provides a unique opportunity for the global travel trade to meet, network, negotiate and conduct business.
About Hawthorn Suites by Wyndham
Hawthorn Suites by Wyndham is located along the prestigious Jumeirah Beach Residence complex and a short walk away from the splendid beach of Dubai. The hotel offers a wide array of dining, entertainment and leisure options with its proximity to some of the city’s premier commercial and business hubs including The Walk, Dubai Marina, Media City, Internet City and Jebel Ali Free Zone. Equipped with spacious rooms and suites with kitchenette, this four-star hotel offers unequalled comfort and modern convenience. Its first class amenities such as the health club, swimming pool and spa let the guests unwind and revitalize the body and mind. Ideal for family holidays, romantic getaways, weekend breaks or business trips, Hawthorn Suites by Wyndham guarantees a remarkable and relaxing experience in the dazzling emirate of Dubai.