Iftar for Cabs initiative by Four Points by Sheraton Sheikh Zayed Road
40 Starwood Hotels show their appreciation to hard working cab drivers
(Dubai, UAE- 16 July, 2014) As part of its ongoing commitment to the Holy Month of Ramadan, Four Points by Sheraton Sheikh Zayed Road and Four Points by Sheraton Downtown Dubai celebrated Iftar with taxi drivers. During the hour of Iftar, packs of food and beverages were distributed to cab drivers at the main entrance of each hotel.
Catering teams at each hotel prepared Iftar packs which included a diverse selection of food and beverage items. Associates from across various departments within the hotels, including Catering, Administration and Guest Services joined forces to bring the ‘Iftar for Cabs’ initiative to life.
“‘Iftar for Cabs’ represents the spirit of Ramadan and we are extremely proud of our hotels’ teams who come together for this initiative every year and go that extra step to give back to the community,” said Erik Vedsegaard, Complex General Manager Four Points by Sheraton Sheikh Zayed Road and Four Points by Sheraton Downtown Dubai. “This initiative is our way of appreciating the cab drivers who support our hotels throughout the year by providing transportation services to our guests.”
The ‘Iftar for Cabs’ initiative – ideated by Starwood Hotels & Resorts – has been running since 2010 and has since become an annual tradition for many cab drivers throughout the region. The initiative has been widely appreciated by its hotel owners, the community and local transport authorities.
About Starwood Hotels & Resorts Inc.
Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with 1,162 properties in nearly 100 countries and 171,000 employees at its owned and managed properties. Starwood is a fully integrated owner, operator and franchisor of hotels, resorts and residences with the following internationally renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®, Four Points® by Sheraton, Aloft®, and Element®. The Company boasts one of the industry’s leading loyalty programs, Starwood Preferred Guest(R) (SPG), allowing members to earn and redeem points for room stays, room upgrades and flights, with no blackout dates. Starwood also owns Starwood Vacation Ownership, Inc., a premier provider of world-class vacation experiences through villa-style resorts and privileged access to Starwood brands.
About Four Points by Sheraton
Great Hotels. Great Rates: With over 175 Four Points by Sheraton hotels in more than 30 countries, travelers can find the timeless style and comfort they’re looking for with genuine service and everything that matters most, all around the world. From Santiago to Shanghai and Milan to Milwaukee, Four Points hotels can be found in big urban centers, by the airport, near the beach, and in the suburbs. A recent $1 billion invested in renovations, conversions, and new-build hotels has made the brand stronger than ever. Four Points by Sheraton, like all brands within Starwood’s portfolio, is proud to offer the Starwood Preferred Guest® program, the industry’s richest loyalty program.