Landmark Group Forays into Wellness Sector with Launch of ‘Balance’ Club
Holistic Destination to Provide 360 Degree Care and Personalised Solutions Integrating Wellness into Daily Living
Dubai-UAE: 2 May, 2011 – Landmark Group, the region’s leading retail and hospitality conglomerate, today announced it has expanded the scope of its presence in the lifestyle segment with the launch of a revolutionary wellness concept ‘Balance’, offering holistic guidance, treatments and therapies based on ancient wisdom and modern science.
The concept includes the ‘Balance Café’ and the ‘Wellness Club’, an all-inclusive wellness centre. The former was launched in April 2011, while the wellness club is set to open doors in May.
Balance will locate its first branch on the third level of Oasis Centre, spanning over 28,000 square feet, with the Balance Café occupying 6,000 square feet and the Wellness Club taking the remaining 22,000 square feet.
Micky Jagtiani, Chairman, Landmark Group, said: “Building on the Group’s ambition of "creating exceptional value for all lives we touch", we have focused on creating a concept that offers a completely rejuvenating ensemble as an everyday experience. We also believe that good health and well-being solutions must not be a privilege offered to a select few. Through Balance, we aim to deliver wellness that is affordable and accessible to all. In doing that, we would like to educate people that wellness is integral to contemporary living and must not be regarded as an option or an occasional retreat.”
Essentially, Balance will help the individual understand his or her fitness, wellbeing and dietary requirements for restoring the inner harmony of the mind and body. The club’s focus will remain on making well-being an affordable, easily accessible and personalised solution.
Ira Malik, COO, Landmark Hospitality - Food, Leisure & Spa, said: “Balance is the first wellness concept from the Landmark Group portfolio and has been pieced together with a lot of emphasis on the end-user’s experience. At its core is our belief that good health and well-being need to be on top of the agenda in everyone’s daily lives and must remain within their reach.”
Headquartered in Dubai, Landmark Group has a presence across all categories within the retail sector and diversified into areas such as hospitality and leisure. A leader in the Middle East retail industry with operations across 15 markets, the Group has successfully established its procurement might and offers a high value to customers.
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About Landmark Group
Founded in 1973 in Bahrain, the Landmark Group has successfully grown into one of the largest and most successful retail organizations in the Middle East and India. An international, diversified retail and hospitality conglomerate that encourages entrepreneurship to consistently deliver exceptional value, the Group operates over 1000 outlets encompassing over thirteen million square feet across Middle East, India, Egypt, Turkey, Lebanon, Yemen and Pakistan (franchise operation).
Landmark Group has a strong workforce of over 32,000 employees and provides a value-driven product range for the family through its core retail concepts: Centrepoint, Babyshop, Shoe Mart, Splash, Lifestyle, Beautybay, Iconic, Home Centre, Q Home Décor, Max, Shoexpress and E-Max. In addition to the brands developed in-house, the Group also holds the franchise rights for some of the world's leading fashion and footwear brands in the countries where it operates.
The Group has also diversified in the leisure, food and hospitality segments with Fun City, Gourmet Station, Spaces, Citymax Hotels, Fitness First and Foodmark, the restaurant division which operates the Group's own and franchise food outlets.
For more information, please visit www.landmarkgroupme.com