Mirdif City Centre Turns into an Enchanted Wonderland this Festive Season
Mirdif’s leading leisure and entertainment destination set to host an array of magical events and activities, including a guest appearance by renowned street magician and MTV Lebanon regular GINO
Weekly grand prizes worth AED 100,000 also up for grabs
Dubai, UAE – 7 December, 2011 – From December 1 – 31, Mirdif City Center is presenting an array of magical adventures for the whole family to enjoy. For one whole month, visitors to the mall can marvel at the tricks and illusions presented by the many roaming musicians, famous magicians, acrobats and family-friendly street performers. Moreover, as an extra treat this gift-giving season, shoppers spending as little as AED 200 will be placed into a grand prize draw for the chance to win weekly shopping sprees worth a whopping AED 100,000.
Adorned with enchanted décor, families can enjoy a cheerful atmosphere as they journey through the mall and choose from a wide variety of seasonal gifts. Dubai-based magician, Sultan, may also cross their path – preforming impromptu street magic and astonishing children’s tricks. As they shop for loved ones, vibrant musicians playing jovial instruments such as the saxophone, Spanish guitar and drums will also be roaming the mall – as well as the lovable Mirdif City Centre mascots, Airborne and MiCC Chef, all providing the perfect photo opportunity for families and visitors wishing to capture this magical moment.
Moreover, making a special guest appearance this festive period, renowned magician and MTV Lebanon regular GINO will be live on stage at the mall’s Central Galleria from December 8-17. Recognised for his supernatural and illusory abilities, GINO will perform his signature acts such as levitation and human teleportation, in addition to a revolutionary performance specifically tailor-made for Mirdif City Centre. Accompanying GINO will be COSTA, a British magician also famous for his pioneering wizardry.
At the Central Galleria from December 19 – 27, children and adults alike can discover high quality, acrobatic entertainment. With gripping stunts that evoke the imagination, customers will be just meters away from performers as they soar into the air on a giant trampoline.
“The festive season is a magical time where families and friends shop, dine and can take the time to enjoy the pleasure of each other’s company,” said Hamid Noor Senior Mall Manager, Mirdif City Centre. “We’re excited to bring in an exciting new experience for our visitors this holiday season, with entertainment that will awake the senses with illusionists, magicians and acrobatic performing artists. From world-class shopping options, international cuisine with outdoor seating and attractions for the entire family, Mirdif City Centre will charm and enchant both adults and children during the holidays.”
For further information on all upcoming events and prize draws, please join Mirdif City Centre’s Facebook Page, www.facebook.com/mirdifcitycentre . Alternatively, shoppers can call 800-MiCC (8006422) or visit www.mirdifcitycentre.com
About Mirdif City Centre:
Mirdif City Centre is the latest regional shopping mall in the UAE by Majid Al Futtaim Properties, the leading shopping centre pioneer in the MENA region. Mirdif City Centre offers a spectacular architectural backdrop to a very impressive list of retail and entertainment concepts - many of which are new to the area.
Strategically located on Emirates Road and Tripoli Street along Dubai’s Eastern growth corridor, Mirdif City Centre offers easy access with 12 entry and exit points at different levels of its 7,000 vehicle car park. The shopping mall is the first in the region to follow ecologically friendly and sustainability compliant construction techniques from its early design stages and is in the process of acquiring a Gold LEED certification.
With a gross leasable area extending to 196,000 square metres, it is home to 430 world class stores and a market mix that includes brands from retailers in key categories such as convenience, service, fashion, home, electronics, entertainment and leisure, giving shoppers a wealth of choice. Key anchor stores include Carrefour, VOX Cinemas, Debenhams, Emax, Centrepoint, Crate & Barrel, Home Centre and Fitness First.
The Centre’s entertainment includes some new and unique leisure concepts such as a special children’s ‘edutainment’ centre - Playnation with an indoor ‘iFLY’ sky diving experience, a 12 lane bowling alley, Soccer Circus Dubai, an Aquaplay area for younger children and a 10 screen multiplex cinema.
The AED 3 billion centre was funded by Majid Al Futtaim Properties and Emirates National Bank of Dubai.
About Majid Al Futtaim Properties:
Majid Al Futtaim Properties is leading developer of shopping malls together with hotels and mixed-use community projects in the MENA region. Majid Al Futtaim Properties has changed the face of shopping, leisure and entertainment in the Middle East and North Africa (MENA). It currently owns and operates ten world-class shopping malls in the region with three of its flagship projects based in Dubai. Majid Al Futtaim Properties has earned numerous accolades and awards from international organizations that have recognized its leadership and the quality of its properties. The Company’s shopping malls continue to witness a steady increase in footfall with more than 135 million visitors during 2010.
Deira City Centre pioneered the concept of shopping and entertainment in the region. It has over 370 stores with an extensive array of mid-market popular brands, including leisure and entertainment facilities and over 50 restaurants and cafes.
Mall of the Emirates is a world-class shopping mall, housing over 520 international retail brands including 60 luxury stores and a unique range of leisure attractions, anchored by the world-renowned Ski Dubai.
Mirdif City Centre, the latest regional shopping mall in the UAE by Majid Al Futtaim Properties, is home to 430 stores offering the best mix of retail, superior leisure and entertainment concepts that include iFLY Dubai - indoor skydiving centre and VOX Cinemas and many more, and a host of delicious fine dining outlets.