Pascal Tepper French Bakeries On The Rise
Team Wins 2013 BEST Middle East Franchise Brand
Dubai Media City, UAE: TECOM’s favourite French modern dine-in bakery recently welcomed master baker Pascal Tepper to Dubai on a four-day visit to share new ideas and recipes in complement to his Meilleur Ouvrier de France title – a much-coveted recognition for the best French bakers. Pascal Tepper French Bakery along the Dubai Media City drag is Chef Pascal’s first international outlet.
He noted that he sees the UAE as one of the world’s fastest growing markets for food and beverage outlets and products.
“The UAE is an important global destination and two years on I know that I made the right choice to kick-start the international expansion of the Pascal Tepper Bakery in a cosmopolitan city like Dubai. We have an eclectic audience of dedicated customers, and the feedback is truly feed forward as we tweak recipes and create new menus,” said Chef Pascal.
Pascal Tepper Franchise team wins 2013 BEST Middle East Franchise Brand
Siegfried Nierhaus, Managing Director, Atlas Hospitality said, “I am thrilled. We have been recognised at the Middle East Franchise Association by His Excellency Abdulrahim Hasan Naqi, Secretary General of the Middle East North Africa Franchise Association.” this comes on the heels on the Pascal Tepper team bagging the 2013 Best Middle East Franchise Brand Award at the Grosvenor House Hotel.
Echoing his sentiments, Michel Saab General Manager Franchise at Pascal Tepper French Bakery said: “We are very enthusiastic about where Pascal Tepper Franchise is headed, and we have a winning combination with a wonderful product, a committed team, consistency of the best baking practices, as well as a wonderful Chef Pascal!”
Consistency and quality is key
Chef Pascal said that he ensures Pascal Tepper bakeries are committed to the values of quality and taste, qualified by a range of signature recipes that embrace three, key elements.
“Pascal Tepper recipes must be innovative, nutritious and flavourful. This three-value approach may sound simple but actually I have found it to be quite an art to achieve the right balance between healthy ingredients and good, flavoursome taste,” said Chef Pascal.
Pascal Tepper French Bakery is along the main drag in Dubai Media City and features a range of creations with authentic ingredients from France to ensure the same typical French taste and quality.
Siegfried Nierhaus, Managing Director, Atlas Hospitality said, “I am thrilled. We have been recognised at the Middle East Franchise Association by His Excellency Abdulrahim Hasan Naqi, Secretary General of the Middle East North Africa Franchise Association.”
For Business enquiries; please contact:
Atlas Hospitality L.L.C. - Hotels & Resorts • Management • Concept & Design
PO Box 52151, Dubai - U.A.E.; Tel: +971 4 4512219; Fax:+ 971 4 4511824;
About Atlas Hospitality LLC:
Atlas Hospitality was established in 2005 as a division of UAE-based Atlas Group. Its focus is on niche hospitality as well as specific consulting for select hospitality projects, restaurant operations and back-of-house design.
Atlas Hospitality’s own hospitality asset portfolio includes the Radisson Blu Hotel and Pascal Tepper French Bakery in Dubai Media City