RihlaPrime set to transform online travel experiences in the Middle East with members-only discounted prices
One of the first companies to be registered as part of the Majed Bin Mohamed Innovation Center in5
Dubai, UAE, April 2, 2012 – RihlaPrime, the first online luxury travel club in the Middle East, is partnering with the world’s leading hotels and holiday destinations to offer breathtaking vacations at members-only prices.
The online start-up company is one of the first members of the ‘Majid Bin Mohammed Innovation Center in5’ that has been launched in Dubai to promote entrepreneurship and technical innovation in the UAE. The center is located at Dubai Internet City (DIC) and offers five key services including seed funding, coaching and mentorship, training, networking, set up and logistics to the shortlisted start-ups.
RihlaPrime’s exclusive business model offers members stunning five star hotels and destinations worldwide for a limited time period at prices not available to the general public. In some cases, offers to the world’s leading holiday spots will be discounted by as much as 70 per cent. Members will also have the opportunity to receive added extras, such as room upgrades, complimentary massages, excursions, meals and rooms with views.
Based in Dubai, the start-up company will offer a range of opportunities for its members, from eco-friendly treks to Mount Everest, to Balinese villas with dedicated chefs for large families, all the way to a private shopping experience on the French Riviera.
Drawing on over 20 years in the hospitality industry, Shahdad Jahanbani, Managing Director of RihlaPrime, said the company meets a need in the high-end travel market in the region.
“RihlaPrime makes luxury travel attainable for more members who share a passion for travel,” Mr. Jahanbani said. Consumers everywhere, no matter their standing in life, are looking for great deals and this new offering will allow members to continue travelling in style without compromising on luxury.
“We are also proud to be the first member of in5 which will help draw value from leading technology companies and help us draw value from their expertise and knowledge.”
Majed Al Suwaidi, Director at Dubai Internet City and Dubai Outsource Zone, said: “in5’s ultimate objective is to attract young entrepreneurs and technology innovators from the region in addition to driving the growth of the IT SME sector in the Middle East. We are delighted to welcome RihlaPrime on board and are confident the center will help the venture work within an entrepreneurial environment alongside other technology majors.”
With a pipeline of over 100 exclusive hotels knocking at the door to be featured, including Sir Richard Branson’s Private Safari Ulusaba, the Kempinski, Viceroy, Intercontinental, Taj, Dusit Thani Maldives, and Aman Resorts in Bali among others, RihlaPrime is aiming to be the reference of choice for Middle East travelers looking for uncompromising luxury at prices not available anywhere else.
RihlaPrime also pays tribute to the region's itinerant roots. Its name is inspired by famed Arab traveler Ibn Battuta, who chronicled his travels in the Rihla, which means the “Journey” in Arabic. The website will soon launch its Arabic version and intends to modernize the longstanding Arabic tradition of travel by promoting memorable travel experiences.
Membership to RihlaPrime is free and only obtainable through referrals by existing members or by requesting an invitation at www.rihlaprime.com.
RihlaPrime is the first luxury travel club in the Middle East, featuring breathtaking vacations at members-only prices. It provides discounted offers for a limited time period exclusively for its members, in some cases reaching up to 70 per cent off for the world’s leading holiday spots.
The Dubai-based company partners with the world’s leading hotels and holiday destinations. Its aim is to be the reference of choice for Middle East travelers looking for uncompromising luxury at prices not available anywhere else. Membership is free.
For more information visit: www.rihlaprime.com