SHANGRI-LA HOTEL, QARYAT AL BERI, ABU DHABI CONTINUES LOYALTY TRANSFORMATION WITH BESPOKE LAUNCH OF SHANGRI-LA EVENTS COLLECTION.
Programme offers highest level of rewards by any meeting-and-event loyalty programme
Abu Dhabi, 20 June 2016 – Shangri-La Hotel, Qaryat Al Beri, Abu Dhabi today launched the Shangri-La Events Collection and Golden Circle Event Planner Rewards, an industry-leading meeting-and-event loyalty programme for meeting and travel professionals. This programme will offer meeting and travel professionals and Golden Circle members the ability to achieve elite status, as well as earn and redeem points for groups, meetings, conferences and events across the Shangri-La, Kerry and Hotel Jen portfolio.
With nearly 100 hotels located around the world from Lhasa to London, Shangri-La offers one of the most extensive collections of inspired meeting and event venues, boasting more than 300,000 square metres of dedicated event space. The group’s hotels are known as the venues of choice for hosting heads of state, Fortune 500 companies, high-profile product launches, weddings and social events.
The hotel has designed unique and tailored events and experiences providing choices with flair. Whether guests prefer a team-building event with dragon boat paddling, Arabian themed events or coffee breaks on Arabian gondolas, the hotel offers them exciting options. Its professional team of meeting planners can make any event one to remember.
Golden Circle Event Planner Rewards offers the highest level of rewards by any meeting-and-event loyalty programme. Planners can earn up to 40,000 Golden Circle Points on an event booking – the equivalent of 40 complimentary room nights. In addition, it is the only programme that allows members to earn double points for subsequent meetings or events booked in the same calendar year.
“With Event Planner Rewards, Golden Circle has enhanced the value we offer group and event planners worldwide. Our loyal event organisers may now earn Golden Circle points for their bespoke conferences, meetings and events. What is new is they can redeem points towards their future activities or use them for leisure travel and dining experiences,” said General Manager Thomas Guss.
The Shangri-La Events Collection: Experiences You Design
As part of its focus on delivering personalised experiences, Shangri-La has revamped its meetings offering with the launch of Events Collection, which provides planners greater flexibility, as well as rich personalisation and experiential options.
Unique destination events anchored in the community and curated by Shangri-La are among the experiential elements organisers can incorporate into their meetings and events. These “Meetings with More” activities may be team-building exercises or themed social activities that allow attendees to contribute to the local community, as well as connect with each other.
Hong Kong-based Shangri-La Hotels and Resorts currently owns and/or manages over 95 hotels under the Shangri-La brand with a room inventory of over 39,000. Shangri La hotels are five-star deluxe properties featuring extensive luxury facilities and services. Shangri-La hotels are located in Australia, Canada, mainland China, Fiji, France, Hong Kong, India, Indonesia, Japan, Malaysia, Maldives, Mauritius, Mongolia, Myanmar, Philippines, Qatar, Singapore, Sultanate of Oman, Taiwan, Thailand, Turkey, the United Arab Emirates and the United Kingdom. The group has a substantial development pipeline with upcoming projects in mainland China, Cambodia, Hong Kong, India, Malaysia, Myanmar, Saudi Arabia and Sri Lanka.