Swiss International adds two hotels in Saudi Arabia
Swiss International Park hotel in Baljurashi and Swiss Spirit Hotel & Suites in Turaif are the first hotels in Saudi Arabia of the chain.
Baar (CH)/Ras al Khaimah (UAE)/Dammam (KSA), November 4, 2015 – Swiss International is proud to announce the arrival of the first 2 hotels in the Kingdom of Saudi Arabia. The chain will be entering the market with the 60 rooms Swiss International Park hotel in Baljurashi (Al Baha region) and the 46 rooms Swiss Spirit Hotel & Suites – Turaif.
Swiss International Park Hotel – Baljurashi - KSA
Swiss International’s partner in the Middle East, HDG from Dammam, will operate the hotels. Both the hotels will have a Swiss Café- Restaurant & Lounge, a Grill Room, a Moods Shisha Lounge, Eventives for Meetings & Events, an Inspirations Gym & Pool and for the frequent travelers the Swiss Select Lounge
Swiss Spirit Hotel & Suites – Turaif - KSA
Mr. Naji AlShiha, the CEO for Swiss International Middle East & HDG comments: “We are very pleased to be able to formally introduce both Swiss International – and the Swiss Spirit brands in the Kingdom of Saudi Arabia. It’s quite exciting also for us to have these new hotels under our Swiss International wings. The locations Baljurashi in the Al Baha region and Turaif in the Northern Borders province have been requesting good international hotels for years. Now with Swiss International we are able to offer top international hospitality in these markets.”
Mr. Henri Kennedie, President & CEO of Swiss International (Corporate) adds: “Swiss International is making its debut in the Kingdom in Saudi Arabia and with two of our brands. We could not be more pleased. We are proud on our relation with our partners HDG and now Swiss International Middle East. This promises further growth in this exciting market.”
Swiss International Middle East will operate hotels in the countries of the Middle East. These are all GCC countries, Iraq and Jordan.
Swiss International plans to become a leading brand in the Middle East. For this reason Swiss International has recently moved its Service center to Ras Al Khaimah, UAE. The availability of the company’s 4 brands; Royal Swiss (Luxury), Swiss International (Upscale) The Residences by Swiss International (Upscale) and Swiss Spirit (Mid-market) and its associated concepts will make it possible to reach the company expansion objective of having 150 hotels by the year 2020 globally
About:Swiss International Middle East (HDG, the Hospitality Division of Al Shiha.
Hospitality Development Group, the hospitality division of Al Shiha Holdings began as a hotel property management company in 1979 amid growing real estate investment and hotel restructuring projects in the Middle East region.
Today the company has turned into a one-stop provider of services covering from asset management to operational support. Today the Company is operating 4 hotels and 4 restaurants in Saudi Arabia.
The strategy for growth emphasizes becoming a bridge between investors and Swiss International, providing comprehensive and versatile support.
Swiss International Middle East aims to grow to some 30 hotels in the next 5 years in the greater Middle East region.
Swiss International Hotels
Founded in 1982, Swiss International Hotels is established in Switzerland. Swiss International Hotels & Resorts is currently associated with hotels in Switzerland, Germany, the Netherlands, Greater China, the Middle East and Africa. The company is registered in Baar, Switzerland and is operating from the UAE (Ras Al Khaimah). Swiss International is operating and licensing its hotels under the luxury brand “Royal Swiss” the upscale Swiss International and The Residences by Swiss International, as well as the company’s midscale brand Swiss Spirit Inns, Hotels & Resorts.