Thai Tourism Arrivals Cross 22 Million Mark in 2012
Arrivals from UAE recorded a 4.20% growth
DUBAI, January 28, 2013 – Thailand has achieved record-breaking visitor arrivals, crossing the 22 million mark for the first time in 2012. Figures tabulated by the Ministry of Tourism and Sports for January — December 2012 show total arrivals by nationality of 22,303,065, up 15.98 percent over 2011.
Commenting on the performance, TAT Governor Suraphon Svetasreni said, “We are overjoyed to have achieved this result in the year the people of Thailand commemorated the 85th birthday of His Majesty the King. It is also a tribute to the cooperation and creativity of the entire Thai travel & tourism industry for the huge effort that has been made to ensure that travel & tourism remains a leading industry for job creation, distribution of income nationwide and contribution to culture, heritage and environmental preservation.”
The governor said that the primary contributor to this result was the prevalence of global, regional and local peace and stability. “Last year, the world was generally at peace and there were no major geopolitical, economic, environmental or natural disasters and no health pandemics. Travel & tourism can only flourish worldwide if the underlying conditions that support it remain free of disturbance and disruption. That is one of the most important lessons for the entire industry to learn worldwide,” he said.
The highlight of the results was the fact that six countries, five of which are within the Asia-Pacific region, are now producing more than one million annual visitor arrivals. These are Malaysia, China, Japan, Korea, India and Russia.
The following performance analysis by market is based on the figures tabulated so far:
OVERVIEW: Visitors from East Asia totalled 12,502,194 (+20.84%), Europe 5,617,817 (+10.12%), the Americas 1,080,148 (+13.40%), South Asia 1,289,641 (+11.36%), Oceania 1,046,753 (+12.13%), Middle East 604,659 (+0.58%) and Africa 161,853 (+17.36%).
EAST ASIA: East Asian visitor arrivals to Thailand comprise the biggest market share of all visitors. Of the 22.30 million arrivals in 2012, a total of 12.50 million (+20.84%) were from East Asia regions.
By this year, two source-markets, China (2.7 million) and Malaysia (2.5 million) are now generating more than two million annual arrivals each. And two source-markets, Japan (1.3 million) and Korea (1.1 million) are generating more than one million arrivals each.
The ASEAN countries in total are generating over six million arrivals, with spectacular growth by Cambodia (+59.74%), Vietnam (+24.36%), Indonesia (+21.02%), Myanmar (+17.40%) and Laos (+6.63%).
EUROPE: The European visitors showed a good growth rate of 10.12% to 5.61 million. Russia is the largest source market from Europe with arrivals of 1,317,387, up 24.97%. United Kingdom is the second highest source market with a total of 870,164, up 2.98%, followed by Germany 681,566, up 10.08%.
THE AMERICAS: Arrivals from the Americas showed a good growth of 13.40% to 1,080,148 the main market, US, increased by 12.57% to 767,420. Arrivals from both Canada and Brazil showed positive growth of 12.18% and 22.18%.
SOUTH ASIA: Arrivals from South Asia grew by a strong 11.36% to 1,289,641. India has become a top of the list from South Asian market with arrivals up by 11.03% to 1,015,865, making it the region’s fastest growing market, followed by Sri Lanka 73,338, (+36.73%).
OCEANIA: Arrivals from Oceania grew by 12.13% to 1,046,753 visitors. Australian visitors were up 12.14% to 930,599 and New Zealand +12.28% to 113,509.
MIDDLE EAST: Arrivals from Middle East showed a slight growth of 0.58% to 604,659 with all markets up. with UAE receiving 113,174 visitors (+4.20%) and Kuwait 64,536 (+15.68%).
AFRICA: Arrivals from Africa were up by 17.36% to 161,853. South Africa is a major market and has showed significant growth of 10.22% to 75,496.
In 2013, the TAT is confident that if the global, regional and local situation remains stable, this year will see Thailand receive 24.5 million arrivals, generating a projected tourism income of 1,149 billion baht.
For more information contact:
Tourism Authority of Thailand, Dubai & Middle East Office
133 Sheikh Zayed Road, Apartment # 1804,
P.O. Box 450019, Dubai, U.A.E
Tel: +971 4 324 0184 Fax: +971 4 325 0187
[About Tourism Authority of Thailand (TAT)]
The Tourism Authority of Thailand (TAT) was established on the 18th March 1960. TAT was the first organization inThailandto be specifically responsible for the promotion of tourism. TAT supplies information and data on tourist areas to the public, publicizesThailandwith the intention of encouraging both Thai and international tourists to travel in and aroundThailand, conducts studies to set development plans for tourist destinations, and co-operates with and supports the production and development of personnel in the field of tourism. Since the inception of the first local office of TAT in Chiang Mai in 1968, there are now 35 regional offices throughoutThailand. TAT has also established many overseas offices the first being inNew York, which was opened in 1965. During the past 30 years, TAT has since established 26 more offices in different parts of the world, including the Dubai & Middle East Office, which is responsible for the promotion of Thailand within the GCC, the Levant, Iraq and Iran.