TOP UAE CHEFS ARE BACK TO FIGHT FOR THE TITLE
The highly anticipated Anchor MasterChef Challenge is back, along with a host of other exciting culinary events
Dubai, January 26, 2011: Teams of chefs from across the UAE will be back next month (February) producing their best dishes to try and win the highly anticipated Anchor MasterChef Challenge. The Westin Dubai Mina Seyahi Beach Resort & Marina has confirmed they will be entering a team to try and win the title for the second year running.
This industry-level competition will once again put the skills of local, junior chefs to the test, as teams of two whip up their most memorable dishes for a chance to take the crown.
Since winning last year, Jay Williams and Edward Mair’s careers have flourished and they are no longer junior chefs at The Westin Dubai – Jay has been promoted to Chef de Cuisine and Edward is moving hotels for a new challenge. “We have had a great year since winning back in January 2010”, says Jay. “Having the opportunity to compete really brought out our competitive natures. We are both continuing to push the boundaries creating exceptional dishes and learning new skills.”
The Anchor MasterChef Challenge is just one of a number of culinary events being hosted by Fonterra between January and July 2011. The New Zealand-based company is committed to providing young chefs with the opportunity to develop their skills through demanding competitions and challenging workshops.
Through the company’s initiative, hundreds of professional chefs from across the GCC, will have the opportunity to put themselves forward to compete against their peers, benefit from the knowledge of culinary ‘masters’ and push the boundaries of the region’s culinary industry.
Chef Peter Hallmanns, Advisory Chef for Fonterra, says the bar will be extremely high for this year’s competitors. “The team of judges and I were staggered with the overall standard of dishes that were produced at the Anchor MasterChef Challenge last year. It is clear that the new team from The Westin Dubai will have to produce their very best cuisine to stay at the top, which will make for an unmissable competition.
“We have an exciting calendar of events coming up in 2011, and we hope once again that the teams will push the boundaries with their menus. During last year’s events, we saw first-hand the culinary talent that is right here on our doorstep, and we believe it is vital to help the industry nurture and grow this talent. I am positive the Middle East has more talented young chefs than anywhere else in the world!”
In addition to the Anchor MasterChef Challenge, taking place from 6 – 15 February, Fonterra will be hosting a number of other competitions and workshops throughout the year where chefs will be able to learn from international ‘masters’ in their fields. The first event, the Sugar Workshop, which is running 24 – 27 January, is already well underway.
All events will once again take place in Fonterra’s Culinarium, its state-of-the-art innovation kitchen in Al Quoz, Dubai.
Recipes will be judged by adhering to WACS (World Association of Chefs Societies), recommended standards. A panel of independent and accredited chefs will determine the top team in the region at each competition.
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For further information contact:
Iman Ahmed / Joumana El Tarabulsi
Tel: 971502058021 / 971503790137
Email: firstname.lastname@example.org / email@example.com
Notes to Editors:
Schedule of events – details of future events embargoed until 1 March 2011
- March: Pastry MasterClass
- April: PastryChef Challenge GCC
- May: Fine Pastry & Patisserie Workshop
- June: Fine Patisserie Chef Challenge
- July: Chocolate Workshop
Fonterra is a global leader in dairy nutrition – the preferred supplier of dairy ingredients to many of the world’s leading food companies. Fonterra is also a market leader with our own consumer dairy brands in Australia/New Zealand, Asia/Africa, Middle East and Latin America.
The farmer-owned New Zealand co-operative is the largest processor of milk in the world, producing more than two million tonnes of dairy ingredients, value added dairy ingredients, specialty ingredients and consumer products every year. Drawing on generations of dairy expertise, Fonterra is one of the largest investors in dairy based research and innovation in the world. Our 16,000 staff work across the dairy spectrum from advising farmers on sustainable farming and milk production, to ensuring we live up to exacting quality standards and delivering every day on our customer promise in more than 100 markets around the world.