Centara Appoints Deputy CEO to Lead Next Phase of Growth
Markland Blaiklock as Deputy CEO, effective immediately
Blaiklock returns to Centara in an expanded capacity having previously served as the company’s Chief Operating Officer in 2015. He has held senior executive positions with Le Meridien, Shangri-La, Raffles and Accor hotel groups, in Asia and North America. He is a Canadian national educated in England and France.
Centara created the new Deputy CEO position and brought in the experienced executive to focus on the company’s ambitious growth plans over the next five years and beyond. Blaiklock will also oversee operations, human resources, sales, marketing, business development and legal services.
Centara has been expanding outside its base in Thailand, where it operates 32 properties. The company currently has 67 properties open or under development across 13 countries in Southeast Asia, the Indian Ocean, China, the Middle East and the Caribbean. The next phase of growth will see Centara become an even more significant regional brand with properties opening in China, Cambodia, Laos, Indonesia, Qatar and the UAE.
Centara manages a diverse brand portfolio catering to the needs of key business and leisure travel segments. Its properties range from large, upscale city hotels and convention centres, to elite island resorts and economy products. The company recently launched a new affordable hotel concept, COSI, designed for the new generation of connected lifestyle travellers. In addition to expanding COSI, Centara aims to develop new businesses where it can leverage its competitive strengths of Thai hospitality, food and spa expertise, and synergy with the Central Group.
Blaiklock’s operational experience will also be put to work leading improvement of Centara’s technical platforms and systems, ensuring the company’s core infrastructure supports its vision for global expansion.
“I’m delighted to be back with Centara during this dynamic period of growth for the company,” said Markland Blaiklock. “The plans are ambitious and exciting. I look forward to contributing my experience, energy, and leadership to Centara’s capable team. Together we can achieve great progress.”
Centara’s Chief Executive Officer Thirayuth Chirativat added, "We are delighted to have Markland back with Centara. This new position is an important component in our growth plans and his proven leadership qualities will help us accomplish our goals.”
Centara Hotels & Resorts is Thailand’s leading hotel operator, with a total of 67 deluxe and first-class properties; 43 across major domestic tourist destinations, as well as 24 hotels and resorts located in prominent international destinations, including Maldives, Sri Lanka, Vietnam, Laos, China, Oman, Qatar and the United Arab Emirates. The diversity of Centara properties means that the brand can cater easily to all of the differing needs of couples, families, individuals, and business professionals. Centara also operates 22 branches of Spa Cenvaree, an award-winning spa brand, together with six branches of the value brand Cense by Spa Cenvaree, which provides core spa services for busy travellers. The company’s Kids’ Clubs are available at all their family-friendly resorts to ensure that children – and their parents – can enjoy their own kinds of fun.
Centara also operates state-of-the-art convention centres in Bangkok and in Udon Thani. The latest Centara brand to be launched is COSI Hotels, an affordable lifestyle brand designed for travellers who predominantly make their bookings via the internet and who want comfort and convenience at affordable prices; the first property is due to open in 2017.
Centara The1 Card, Centara’s global loyalty programme, provides members with exceptional rewards and privileges including enhanced levels of luxury and services and 10% off Centara’s best available online rates. An array of wonderful benefits can be enjoyed every time members stay at any Centara Hotels & Resorts property, dine at its fabulous restaurant outlets, or pamper themselves at our award-winning spa facilities. To sign up, log on to: https://centara1card.com
Find out more about Centara at www.CentaraHotelsResorts.com