Director of Marketing & Communicatons

Salary Details

Salary Description: Competetive Salary Offered

Job Description For Director of Marketing & Communicatons

ACCOR

Company Description

We are more than 230,000 hospitality experts placing people at the heart of what we do, creating emotion for our guests, and nurturing passion for service and achievement beyond limits. Building on the strength of our teams and of our integrated ecosystem of leading brands, personalized services and expert solutions, we break new ground to reimagine hospitality and inspire new ways to experience the world.

Job Description

• Ensure a positive representation of image of the organization to the general public, clients, shareholders and the community.
• Oversee the preparation and dissemination of press releases and articles and coordinate media events.
• Responsible for the writing, editing and publishing of organizational publications.
• Establish and maintain effective working relationships with all the stakeholders of the organization.
• To develop and organize promotional activities; coordinate with departments concerned; prepare and issue media releases; invite VIPs and media to promotional activities.
• Any matter which may affect the interests of the hotelshould be brought to the attention of the Management.
• To plan, direct, control, coordinate and participate in all Public Relations activities.
• Oversee the content, production, and distribution of promotional printed materials including brochures and flyers.
• Develop and oversee the delivery of all publications, press and media communications, calendars, special promotions, and general public information on activities and events.
• Establish and maintain seamless co-ordination & co-operation with all departments of the hotel to ensure maximum cooperation, productivity, and guest service.
• Respond to queries by resolving issues in a timely and efficient manner.
• Ensure that self has been trained for all safety provisions.
• Ensure that all personnel are kept well informed of department's objectives and policies.
• Motivate and develop team to ensure smooth functioning of the department and promote teamwork.
• Identify optimal, cost effective use of the resources and educate the team on the same.
• Prepare the budget for the department & ensure to abide by it.
• Prepare promotional media releases for the organization.
• Ensure to prepare brochures, monthly newsletter and other promotional materials.
• Prepare annual public relations goals and budget, in cooperation with Sales & Marketing department develop working plans to carry out goals.
• Compare the actual achievements against the goals, periodically, and hence take necessary corrective action.
• Coordinate with the organizations advertising agency in planning and implementing promotional activities, advertising campaigns, etc.
• Maintain good public relations by extending personalized services such as accepting and following up reservations for VIPs, inviting media to luncheons and other activities or functions and assist in greeting VIPs and groups upon their arrival.
• Ensure to take pictures of VIPs, shows, etc.
• Handle additional responsibilities as and when delegated by the Management.