F&B Marketing Specialist

Salary Details

Salary Description: Competetive Salary Offered

Job Description For F&B Marketing Specialist

POSITION SUMMARY

The Food & Beverage (F&B) Marketing Specialist is responsible for developing and executing creative marketing strategies to promote the hotel's restaurants, bars, catering, and banquet offerings. This role combines marketing expertise with a passion for hospitality, ensuring that all F&B promotions reflect the brand's luxury positioning, drive guest engagement, and maximize revenue opportunities.

Key Responsibilities

Marketing Strategy & Campaigns; Develop, plan, and implement marketing campaigns for F&B outlets, seasonal promotions, events, and special dining experiences. Ensure alignment with the hotel's overall brand strategy and Marriott International / The Luxury Collection brand standards. Conduct market research and competitor analysis to identify trends and opportunities. Digital Marketing & Content Creation; Manage F&B digital presence across social media, website, email newsletters, and partner platforms. Create engaging content (photos, videos, copywriting) highlighting signature dishes, chefs, seasonal promotions, and guest experiences. Collaborate with PR and communications teams to maximize media coverage. Revenue & Promotion Support; Partner with the F&B and Sales teams to design packages, promotions, and campaigns that drive revenue. Track ROI of marketing initiatives and report performance metrics to leadership. Support banquet and catering marketing by creating materials for weddings, MICE, and corporate events. Guest Engagement & Experience; Enhance the visibility of F&B offerings to hotel guests and local communities. Collaborate with culinary and service teams to ensure marketing storytelling aligns with actual guest experiences. Support guest loyalty initiatives and Marriott Bonvoy F&B activations. Brand & Visual Standards; Ensure all creative materials meet brand guidelines, maintaining a luxury and sophisticated image. Coordinate with designers, photographers, and agencies for professional campaigns.

PREFERRED QUALIFICATIONS

Education: Bachelor's degree in Marketing, Communications, Hospitality Management, or related field.

Related Work Experience: At least 2 years of related work experience.

Other Experience: Excellent communication skills in English. Creative mindset with strong attention to detail and brand alignment. Ability to work cross-functionally with operations, sales, and PR teams.

License or Certification: None

At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated.Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law.

The Luxury Collection Hotels & Resorts, with over 120 properties in more than 35 countries, offers the promise of authentic experiences that evoke lasting, treasured memories. Our more than 100 years of experience, beginning in 1906 under the Italian CIGA brand - a collection of Europe's most celebrated and iconic properties - serves as a solid foundation as we continuously evolve to exceed the desires of the luxury traveler.

From legendary palaces and remote retreats to timeless modern classics, each luxury hotel and resort is a unique and cherished expression of its locale - a portal to the destination's cultural charms and treasures. If you are someone with an appreciation for evocative storytelling, a keen interest and passion for this destination's heritage, and a desire to deliver genuine, personalized, and anticipatory hospitality, then we invite you on our journey. In joining The Luxury Collection, you join a portfolio of brands with Marriott International. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you.