Pride Hotels Group Elevates Leadership Bench with Strategic Appointments Across Key Regions
New executive appointments aim to drive growth, enhance operational excellence, and reinforce the Group’s commitment to regional expansion across India.
In line with its belief in growing leadership from within, Pride Hotels Group has elevated its senior leadership team to key positions across strategic regions. This move highlights the Group’s dedication to nurturing internal talent and enabling high-performing individuals to drive the next phase of growth and guest-centric innovation across India.
Atul Upadhyay Promoted to Executive Director, Pride Hotels Ltd.
Pride Hotels Group is proud to announce the promotion of Atul Upadhyay from Executive Vice President to Executive Director. This well-deserved advancement is a testament to Upadhyay's exceptional leadership, unwavering dedication, and significant contributions to the organization. Under his stewardship, Pride Hotels has strengthened its market position and achieved notable improvements in operational efficiency and employee engagement across all properties.In his new capacity as Executive Director, Upadhyay will take on a broader strategic mandate, working closely with the Board and Senior Leadership to shape the Group’s future vision, drive pan-India initiatives, and further enhance the Group’s commitment to excellence and innovation.
Satyen Jain, CEO, Pride Hotels Group, shared his thoughts on the elevation, “Atul Upadhyay has been a cornerstone of our leadership journey. His strategic thinking, people-first approach, and deep operational expertise have helped us scale new heights. As Executive Director, I am confident he will continue to play a transformational role in our growth story. This promotion reflects our deep belief in recognizing and empowering leaders who embody the values and vision of Pride Hotels"
Other Leadership Elevations:
Binay Thakur – Vice President, Eastern Region
A dynamic hospitality veteran with over 30 years of experience, Binay Thakur brings a wealth of operational expertise and regional insight. He has successfully helmed several key properties in Kolkata and Jharkhand, significantly contributing to the brand’s visibility and market penetration in Eastern India. In his new role, Thakur will oversee all operational functions and drive strategic growth initiatives across the Eastern region, with a focus on service excellence and asset performance.
Mohammad Shoeb – Vice President, Northern Region
Recognized for his hands-on leadership and unwavering focus on guest satisfaction, Mohammad Shoeb has played a pivotal role in strengthening Pride’s presence across North India. With more than three decades in the hospitality industry, he brings strong operational acumen and deep-rooted industry relationships across metros and emerging cities. As Vice President – Northern Region, he will lead operations, asset growth, and business development across key destinations, including Delhi, J&K, Uttrakhand, Rajasthan & beyond.
Kushal Ranjan – Vice President, Revenue Management and Distribution
A strategic thinker and data-driven leader, Kushal Ranjan has been instrumental in transforming the Group’s revenue management architecture. With deep expertise in pricing intelligence, digital channel optimization, and market analytics, he continues in an expanded role that now includes enterprise-wide revenue optimization, OTA relations, and distribution strategy. His commercial foresight will be central to aligning business outcomes with evolving consumer trends and market dynamics.
Koustuv Mukherjee – Associate Vice President, Gujarat, Goa, Andhra Pradesh & Telangana
Koustuv Mukherjee is a passionate hotelier known for his collaborative leadership style and strong owner relationships. Having delivered sustained growth and operational consistency across Gujarat, he now takes on an expanded mandate covering Gujarat, Goa, Andhra Pradesh, and Telangana. In his new role, he will focus on expanding regional footprint, supporting new hotel openings, and reinforcing brand standards and profitability across a culturally diverse region.
Atul Upadhyay, Executive Director, Pride Hotels Group, commented: “At Pride Hotels Group, we believe that our people are the foundation of our success. The elevation of Binay, Shoeb, Kushal, and Koustuv reflects our unwavering confidence in homegrown talent and our long-term vision of building decentralized leadership. Each of them brings a unique combination of operational excellence, regional understanding, and strategic thinking. These appointments go beyond role changes—they represent a renewed commitment to agility, accountability, and a culture of empowerment that will define the next chapter of our growth.”
“At Pride Hotels Group, we are deeply invested in building future-ready leaders from within. These elevations reflect our culture of trust, recognition, and a strong commitment to nurturing homegrown talent.” said Mr. Jayesh Wadher - Talent & Culture.
About Pride Hotels Group
Founded in 1988, Pride Hotels Group stands as one of India's awarded fastest growing hospitality chains with a presence in metros tier II & tier III cities across India. The Group operates across four distinct verticals: Pride Plaza (upper upscale), Pride Premier (upscale), Pride Elite (midscale), and Biznotel (midscale - business). With a deep understanding of Indian markets, a focus on sustainability, and an unyielding commitment to service, Pride Hotels continues to redefine the guest experience across the country.
