Shadi Attar Takes the Helm of Sales & Distribution at The Ritz-Carlton, Dubai International Financial Centre
The Ritz-Carlton, Dubai International Financial Centre has appointed Shadi Attar as its new Director of Sales & Distribution.
Shadi joined the property recently, bringing with him nearly two decades of hospitality experience across IHG, Accor, Marriott, and Swissôtel. In his short time at the DIFC landmark, Shadi has already made a notable impact on the commercial strategy, leading initiatives that boosted corporate and MICE bookings, while strengthening ties with the hotel’s top feeder markets.
Since joining, he has overseen a realignment of the hotel’s market mix, driving higher ADR through a focus on premium corporate accounts, luxury leisure partnerships, and strategic distribution channels. He also introduced targeted training sessions to elevate his sales team’s performance, resulting in improved conversion and faster response times for key accounts.
Speaking on his appointment, Shadi said:
“The Ritz-Carlton DIFC stands at the crossroads of business and luxury in Dubai. My focus has been on deepening our relationships with corporate and leisure partners, while positioning the hotel as the leading choice for MICE events in the heart of the city. The past three months have been rewarding, and I look forward to building further momentum as we close the year.”
With 341 luxurious rooms and suites, 123 executive residences, and more than 2,900 sqm of meeting and event space, The Ritz-Carlton DIFC continues to be a destination for global travelers and business leaders. Under Shadi’s leadership, the Sales & Distribution team is set to further strengthen the hotel’s position as a benchmark for luxury hospitality in the region.
Raj Bhatt
Dubai, United Arab Emirates UAE