Dynamic, resourceful, and ambitious executive with 10+ year record of achievement driving strong and sustainable financial gains through leveraging corporate potential, enhancing top-notch marketing solutions, innovative promotional tactics, and dynamic go to market strategies. An intuitive strategist with acute business acumen and expertise in delivering profitable solutions to drive sales, attract and maintain customers, and build solid corporate brands. Proven ability to increase market share, retain key clients, and exceed aggressive revenue targets by forecasting and developing annual sales quotas for each key market. Solid history of success in strategic sales and marketing, budget administration, customer acquisition and retention, strategy development, and maintaining personal relations. Expert presenter and negotiator with excellent leadership and analytical skills along with ability to communicate effectively across all levels of organisation.
2019 - Present (6 Years)
Marriott International, Turkey
Leading the property’s sales and marketing department for over 100 peak rooms and suites and significant local catering revenue. Managing the property's reactive and proactive sales efforts. Providing day to day leadership to sales associates to achieve property sales objectives with overall responsibility for achieving booking goals and property revenues. Implementing the brand’s service strategy and applicable brand initiatives in all aspects of the sales process and focusing on building long-term, value-based customer relationships that enable achievement of the hotel’s’ sales objectives. Evaluating the property’s participation in the various sales channels (e.g., Area Sales, Group Sales within the Sales Office, electronic lead channels, etc.) and developing strong working relationships to proactively position and market the property. Managing the marketing budget to enable development of property specific campaigns, promotions and collateral to drive revenue and meet property objectives. Interfacing with regional marketing communications for regional and national promotions pull through. Developing and implementing property–wide strategies that deliver products and services to meet or exceed the needs and expectations of the brand’s target customer profile and property associates and providing a return on investment to the owner and Marriott International.