United States
Our foundation in family goes back to 1957, when entrepreneur Jay Pritzker purchased the original Hyatt House motel. Pritzker and his brother, Donald, worked to grow the Hyatt brand, powered by their belief in the importance of family and care. As of March 31, 2020, Hyatt is a global hospitality company with 20 premier brands and more than 900 hotel, all-inclusive, and wellness resort properties in over 65 countries across six continents.With more than 127,000 colleagues across 65 countries, we embrace all cultures, races, ethnicities, genders, sexual orientations, ages, abilities, perspectives, and ways of thinking. Our culture is one that empowers every individual to be his or her best, and such authentic connection inspires the way we care for each other and for our guests.Be a part of something bigger. Enjoy life every day. Make a difference in the lives of those around you. Love where you work. Join a company that values respect, integrity, humility, empathy, creativity, and fun. With careers spanning the globe, your perfect opportunity awaits. Discover why Hyatt is consistently ranked one of the world’s best places to work.
Industry : Hotels & Resorts
Department : General Management
Location : Shenzhen, China
Level : Director
Posted : 13 May 2024
Job Role : Other Role
Recruiter : Hyatt Hotels
Job Ref : HOZ89579
Employment Type: Permanent
Job Type :
Validate Through : 2024-06-10
Salary Description: Competetive Salary Offered
Description
The purpose of this agreement is to define the role of Cluster Digital Marketing Director to in partnership with Beijing, Tianjin and Hebei hotels' digital, marketing communication and revenue teams, define the strategy for growing e-commerce revenue in the area across target audiences and customer segments (i.e., leisure travelers, business travelers, family travelers, and etc.)
Define the e-commerce strategy for the area including the creation of a compelling business case to inspire customers to adopt digital commerce channels, especially the flagship stores voucher channels in Hyatt managed e-stores on Ctrip, Meituan, Fliggy, WeChat, as well as the emerging e-commerce channels like The Red, Tik-Tok, Kuaishou and etc.
In collaboration with hotels digital team in area, support and initiate multi-hotels cluster promotional campaigns include but not limited to 6.18 mid-year promotion, Double 11 big sales and other online shopping festival in China market, as well as to develop the staycation promotional voucher campaigns for Greater Beijing hotels in the above mentioned channels.
Qualifications
The purpose of this agreement is to define the role of Cluster Digital Marketing Director to in partnership with Beijing, Tianjin and Hebei hotels' digital, marketing communication and revenue teams, define the strategy for growing e-commerce revenue in the area across target audiences and customer segments (i.e., leisure travelers, business travelers, family travelers, and etc.)
Define the e-commerce strategy for the area including the creation of a compelling business case to inspire customers to adopt digital commerce channels, especially the flagship stores voucher channels in Hyatt managed e-stores on Ctrip, Meituan, Fliggy, WeChat, as well as the emerging e-commerce channels like The Red, Tik-Tok, Kuaishou and etc.
In collaboration with hotels digital team in area, support and initiate multi-hotels cluster promotional campaigns include but not limited to 6.18 mid-year promotion, Double 11 big sales and other online shopping festival in China market, as well as to develop the staycation promotional voucher campaigns for Greater Beijing hotels in the above mentioned channels.
Rishi star
Mumbai, India
Awesome hotel !!