Auberge Resorts Collection Announces 2025 Concert Series Presented by Bilt With A Debut Performance By Maren Morris at Primland, Auberge Resorts Collection

Meadows of Dan, VA (August 4, 2025) – Auberge Resorts Collection, the award-winning portfolio of one-of-a-kind luxury hotels, resorts and residences, is thrilled to announce the continuation of the Auberge Resorts Collection Concert Series presented by Bilt with an exclusive live performance by Grammy Award-winning singer-songwriter Maren Morris at Primland, Auberge Resorts Collection. Marking the first announced show of the highly anticipated 2025 season, Morris will take the stage on September 19th, 2025 at the 12,000-acre private mountain estate for an intimate concert experience set against the majestic views of Virginia’s Blue Ridge Mountains.

The Auberge Resorts Collection Concert Series presented by Bilt offers guests access to intimate, exclusive-concerts with award-winning artists at its celebrated properties across the world. Guests are invited to revel in the energy of live performances at extraordinary limited seating venues that feature an unparalleled level of connection, blending breathtaking surroundings with the magic of an intimate and captivating show. Debuted in 2024, marquee performances in the Series to date include Kate Hudson at The Inn at Mattei’s Tavern, Auberge Resorts Collection, LeAnn Rimes at The Lodge at Blue Sky, Auberge Resorts Collection and Maren Morris at Commodore Perry Estate, Auberge Resorts Collection. Additional concert experiences for the upcoming season will be announced this fall featuring some of the most sought-after performers in music today.

This September, guests of Primland, Auberge Resort Collection can enjoy signature moonshine cocktails and fire-side s’mores under the stars as Maren Morris brings her distinctive blend of country, pop and soul to the serene natural setting of the Blue Ridge Mountains. Morris is one of the leading voices in music today, a powerhouse armed with incredible vocal stylings and songwriting chops, sheer talent and an undeniable presence. In addition to a Grammy win and 17 nominations, Morris has won five ACM Awards, five CMA Awards and three Billboard Music Awards, with several additional wins and nominations. Highlighting songs from her newly released album ​​Dreamsicle as well as fan favorites, Morris will offer guests an incredibly personal performance giving them a front row seat to discover the stories behind her most celebrated records.

“We are honored to welcome Maren Morris to Primland to kick off the 2025 Auberge Resorts Collection Concert Series,” said Christian Clerc, President & Chief Executive Officer, Auberge Resorts Collection. “We take pride in curating unforgettable experiences for our guests, and this performance is a prime example – bringing world-class talent to our most breathtaking settings.”

Throughout each Concert Series weekend, Auberge guests will have the opportunity to participate in singular programming that embodies the Auberge philosophy of experiential travel that honors the individuality of each of its properties. In celebration of Morris’s performance, Primland, Auberge Resorts Collection will extend a specially curated overnight weekend package inclusive of concert tickets with preferred seating as well as accommodations and thoughtful programming that reflects the unique spirit of Primland, Auberge Resorts Collection and Auberge’s dedication to meaningful experiences. Guests can partake in a Moonshine cocktail experience, explore new heights on the resort’s Aerial Adventures challenge course and traverse rugged terrain in a guided RTV journey. This exclusive weekend exemplifies Auberge Resorts Collection’s ongoing commitment to offering bespoke opportunities at exceptional destinations, creating elevated moments that celebrate culture, artistry, and a true sense of place.

Overnight accommodations start at $1,999 per night and include luxury accommodations, two preferred seating tickets and two moonshine cocktails during the concert. Reservations open starting August 1st at aubergeresorts.com/primland/music. 

For more information on the Auberge Resort Concert Series presented by Bilt and for announcements of additional performance dates, please visit aubergeresorts.com/music.

About Auberge Resorts Collection 

Auberge Resorts Collection is a portfolio of extraordinary hotels, resorts, residences and private clubs. While each property is unique, all share a crafted approach to luxury and bring the soul of the locale to life through captivating design, exceptional cuisine, innovative spas and gracious yet unobtrusive service. With 30 one-of-a-kind hotels and resorts, Auberge invites guests to create unforgettable stories in some of the world’s most desirable destinations.

About Primland, Auberge Resorts Collection

Located on 12,000 acres in the heart of Virginia’s Blue Ridge Mountains, Primland, Auberge Resorts Collection is a majestic year-round mountain retreat with myriad outdoor adventure experiences. Guests can revel in the refined authenticity and natural beauty of the property, while enjoying luxury accommodations including cottages with sweeping vistas, Tree House suites, and a variety of rooms and suites located in the main Lodge. Resort amenities include the championship-caliber Highland Course, a full-service Auberge Spa with an indoor pool and jacuzzi, state-of-the-art fitness center, theater, game room, a fully equipped observatory and an on-site astronomy team, an exceptional culinary program with five distinct farm-to-table experiences, and thrill-seeking outdoor adventure programming ranging from horseback riding to fly-fishing and beyond.

About Maren Morris

Maren Morris has broken boundaries, smashed records, and affirmed herself as a dynamic vocalist, prolific songwriter, and showstopping performer on her own terms. Among numerous accolades, she has garnered a GRAMMY® Award, five ACM Awards, five CMA Awards, and three Billboard Music Awards, while earning dozens of multiplatinum and gold certifications worldwide and tallying billions of streams. Her catalog includes several acclaimed projects, including HERO [2016], GIRL [2019], Humble Quest [2022] and The Tree EP [2023].

Speaking to her versatility, she’s also the rare force of nature equally suited to collaborating with Zedd on the 6x-platinum “The Middle” and duetting with everyone from Taylor Swift, Stevie Nicks, and Sheryl Crow to Teddy Swims, Hozier, and Jessie Murph. Not to mention, she has sold out tours on multiple continents, gracing hallowed stages in the process. Maren entered her bold new era in 2024 with the release of her August EP, Intermission, which she described as her “heart journey and gamut of emotions packaged into 5 songs”, covering loss, catharsis, sexuality and gratitude. After completing her RSVP Redux tour and several festivals to finish the year, Maren returned in 2025 to release her fourth album, D R E A M S I C L E, on May 9. Introduced by first singles “carry me through” and “bed no breakfast”, this album represents Maren staying true to the core of who she is, and the acceptance, release, and the reclamation of her strength and her light.

About Bilt

Bilt is the housing and neighborhood commerce network that transforms spend into rewards and benefits for everyone involved, and the first program to allow members to earn rewards on rent and HOA payments while building a path to homeownership. The Bilt Alliance—developed in partnership with some of the nation’s largest residential owners and operators—is a network of more than 4.5 million homes across the country that rewards residents on each residential payment and enables property managers to increase resident loyalty and cost savings. Launched in June 2021, Bilt boasts the highest value rewards programs on the market today—including one-to-one point transfers for travel across major airlines and hotel partners; fitness classes at the country’s top boutique studios; limited-edition and exclusive collections of art and home decor through the Bilt Home Collection; and the ability to use Bilt Points for rent credits, toward a future down payment on a home or eligible student loans, and more.